PPP KINGDOM

PPP KINGDOM

SWISS PONDER BATTLE OVER RUNAWAY FRANC

leave a comment »

Swiss National Bank Vice President Thomas Jordan said the central bank is assessing “a whole range of options” to prevent the franc, which reached a record against the euro this month, from making Swiss goods prohibitively expensive. Even a cup of coffee at Café St. Gotthard in Zurich costs $8.30, with one Swiss franc buying $1.2816 at today’s exchange rate.

A visitor to a Swiss branch of McDonald’s Corp. pays 128 percent more for a Big Mac than a U.S. diner, up from a 72 percent premium a year ago, according to a Bloomberg index that measures burger prices in dollars, based on data collected by “The Economist.”

http://www.bloomberg.com/news/2011-08-15/swiss-ponder-unthinkable-as-world-s-chaos-turns-franc-economy-upside-down.html

Best Regards,

FINANCIAL WARRIOR

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: